A Destination for All Who Wander
Grand Willow embodies a curated, boutique experience that caters to guests seeking both luxury and authenticity. As a member of Hilton’s boutique properties, the hotel offers a distinctive, soft brand experience that celebrates individuality and local charm, while maintaining the exceptional service and quality Hilton is known for. This unique affiliation allows the Grand Willow to embrace its independent, one-of-a-kind identity, while providing guests with the reliability and trust of a globally recognized brand.
The hotel rises over seven stories, each offering a different experience and perspective. The 136 rooms provide a serene, elevated atmosphere, with each floor offering views that reflect the beauty and cultural richness of Columbia. The 5,000 square feet of flexible meeting room space is strategically located to cater to both large conferences and intimate gatherings, ensuring versatility for any event.
Refined & Rooted in Columbia, SC
Beneath the willow tree lies a new chapter of hospitality. Your story begins the moment you arrive. Private havens with plush bedding, spa-inspired baths, and artful details create a sense of calm and renewal. Curated dining, rooftop views of Columbia’s skyline, and Southern warmth all come together at the Grand Willow hotel — the city’s boutique retreat, opening 2027.
Emerging Into a New Chapter in BullStreet
Nestled in the heart of Columbia's revitalized BullStreet District, Grand Willow stands as a beacon of whimsy, elegance and modern luxury. From the moment guests step into the lobby, they will be surrounded by a sense of calm sophistication—an environment that pairs Southern warmth with contemporary design. Every space flows seamlessly, leading guests through a series of curated experiences that define Grand Willow’s character.
